It's strange to go into a grocery store and be aware of the consumer demographic the place is targeting. Yesterday, I went to Foodland in what I guess is north Charleston. The frozen foods section was bigger than the produce section, and the frozen desserts section was even bigger than that. There were two whole aisles of candy. Country music piped through the store speakers. As I drew my conclusions about all these observations, I started to feel unbearably self-conscious about myself. What is my target demographic? Anyhow, the store did have RAMPS, which I can't even find at the farmer's market.
The Foodland in Kanawha City plays old-timey 40's music, they keep a
real butcher on staff during the day, and it's full of old people. Asshole place on Corridor G sells sushi, wine, and fancy soap, and it's full of assholes (aaand some nice people, including me..buying sushi..sometimes.)
I finished my design for the East End Streetworks banner project. I have no idea if it's what they were looking for, or had in mind, but it's "my interpretation" of the east end...
Beginning sketch:
Finished Product:
